Imagine what we could become…
With time, purposed intention, and a shared vision within the church, it’s my firm belief that any church can become a turning point of purpose and an anthem of power in any community.
I recently had a conversation with someone about the difference between the Android mindset and the Apple Mentality. I didn’t think too much about it at the time but the conversation pretty much led in the direction of the fact that the Apple Mentality is almost purely about a new sales direction, not really technological innovation. Apple takes things already existing, makes them shinier and easier to sell. IOS users are mostly just happy to buy the new thing, no matter how ‘not new’ it is; we always called it the “Ooo Shiny” effect working at Best Buy.
The Android Mindset is that of the builder. A builder wants his creation (or purchase in this case) to work for him. He doesn’t want to serve the product. Many Android users hate contacts and apps and almost everything about a phone except that it helps them get things done. They don’t require any special technical expertise, they just want to get things done. Honestly, I’d imagine that Steve Jobs was secretly an Android user.
I finally put some thought into it and wrote this article after reading a recent article on Startup Grind about how stuff is sold. The best way to explain it was with an infographic they featured:
I gotta admit this was transformative. I’m not that great of a salesman. I’m much more of a builder and I think in terms of the flower there in the image. I tend to get caught up telling you about how great the flower’s genetic atomic construction and the ground-breaking molecular gene acceleration technologies combine to not only increase the height of the user by 2x but also allow them to harness that atomic energy into their hands.
Or, I could just say “Eradicate your enemies with ease.” or “Start fighting turtles with fire” or something clever like “Who’s says flower-children can’t rain hellfire.”
It tells a lot about how we as Christians view Christianity. We, in the know, try to convince people that the “flower” is what they need and its construction is why. Few of us ever take the time to understand the full equation. We can see ourselves as little Mario and the “flower of power” sits in front of us, but what do we look like wielding the power and what kind of damage can we create with it.
When I first started this project, I admit I only really thought about the possibilities of what a connected website product could create in a church setting. I didn’t fully realize in my own mind what church + Steepl actually looked like. My pastor preached a message in which he outrightly said “We’ve been having church for 20-something-odd years in our gymnasium. This building was never meant to be our sanctuary.” It makes me think about how many different UPC churches there are in small storefronts and tiny old buildings that could grow in numbers and/or sheer impact through the scalable communication infrastructure Steepl works to provide. With time, purposed intention, and a shared vision within the church, it's my firm belief that any church can become a turning point of purpose and an anthem of power in any community.